Singapore's No.1 Korean Restaurant: OBBa Brand Overview
Introducing OBBa: A Space Where Taste Meets Culture
Setting a new standard for Korean cuisine in Singapore, OBBa is more than just a dining destination—it’s a unique space where guests can experience the authentic flavors and culture of Korea. Guided by the vision of "Showcasing the authentic taste of Korea on the global stage," OBBa has expanded its reach, including the newly opened location at The Starling in Malaysia. With every dish, OBBa aims to provide not only delicious food but also a warm and heartfelt Korean hospitality that leaves lasting memories for all its customers.
B-018, Basement 1, The Starling Mall, No.6, Jalan SS 21/37, Damansara Uptown, 47400 Petaling Jaya, Malaysia
📌 Instagram: @obba_jjajang_my
📌 Facebook: OBBa Jjajang Malaysia
OBBa's Brand Vision: "Experience the Taste and Warmth (情) of Korea"
OBBa brings the rich flavors of authentic Korean cuisine and the warmth of Korean hospitality to Singapore, offering a unique platform where guests can not only enjoy delicious food but also immerse themselves in the vibrant culture of Korea.
Every day, OBBa carefully prepares a variety of traditional Korean side dishes using fresh, seasonal ingredients. From kimchi, bean sprouts, seaweed, and potato salad to sausage stir-fry, handmade shrimp patties, lotus root fritters, grilled short ribs, tteokbokki, rolled omelets, stir-fried shredded potatoes, and braised beef—these plentiful side dishes are available for unlimited refills. This practice embodies Korea's heartfelt tradition of "serving as much as the guest desires," showcasing OBBa's commitment to warm and genuine hospitality.
If you want to experience the true charm of Korean cuisine and enjoy a comfortable and warm meal in Singapore, we highly recommend visiting OBBa. With deep flavors and heartfelt service, we will create a special moment for you.
Additionally, in celebration of this Lunar New Year, we are hosting traditional games such as Gonggi (Korean paper game) and Jegichagi (a traditional Korean game similar to hacky sack) from the popular show Squid Game 2. If customers succeed in these games, they will receive special prizes. OBBa is not just about a meal—it’s an experience that adds fun and memories through Korean culture, so don't miss out on the joy!
OBBa's Brand Message: "Enjoy Authentic Korean Cuisine Without the Burden"
OBBa delivers the essence of Korean food to its customers through high-quality ingredients and traditional cooking methods. Providing a "luxurious yet effortless dining experience," OBBa has established itself as a space where you can enjoy both the authenticity and comfort of Korean cuisine in Singapore.
OBBa's Five Core Values:
* Use of Fresh Ingredients:
At OBBa, we carefully select only the highest-quality ingredients, such as Prim Rose-fed pork and beef that has undergone two rounds of dry aging. At 77 OBBa Hanpan, we serve by traditional cooking methods of the special Lid Pan grilling technique to bring out rich flavors and umami in our dishes.
OBBa Hanpan's signature dishes include Beef Hanpan, Pork Hanpan, and Pork Rectum & Daechang Hanpan, and the much-loved New Hanpan Set, which includes prime beef, fresh pork belly, and kimchi fried rice for the ultimate satisfaction. Experience the pinnacle of lid pan grilling with perfectly cooked meat that retains all its juiciness and flavor.
*Balance of Quality and Affordable Pricing:
OBBa offers authentic Korean cuisine with a commitment to quality and flavor, yet at an affordable price, ensuring that everyone can enjoy the best taste. To enhance the BBQ experience, we offer Truffle Himalayan Pink Salt as a special touch, adding a sophisticated flavor to the dishes. If you want to experience the essence of authentic Korean cuisine in Singapore, be sure to visit OBBa and savor its unique flavors.
*Providing a Vivid Experience of Korean Culture:
Through various Korean cultural events and promotions, OBBa ensures that customers can naturally experience the history and spirit of Korea.
*Warm Hospitality and Thoughtful Service:
At OBBa, we value each customer like family and provide a special dining experience filled with warmth and care. We prioritize customer satisfaction and demonstrate heartfelt consideration through personalized services.
**Examples of Special Services:
*Birthday Celebration Service for birthday guests
*Samgyetang (Ginseng Chicken Soup) for expecting mothers
*Thank-you Service for police officers and soldiers
*Customized Service for young children
*Honey Water Service for customers who order two or more bottles of soju:
All of these benefits are designed with your satisfaction and happiness in mind. Experience the warm hospitality and abundant benefits that can only be found at OBBa. We look forward to serving you with great care!
**Special Promotion Announcement
Currently, OBBa Jjajang & BBQ is offering a 1+1 Draft Beer promotion for OBBa Membership members as a way to thank our valued customers. Enjoy and have a great time at an affordable price!
Don’t miss out on the Weekday Lunch Soy Marinated Crab Special Promotion at 19 OBBa Jjajang & BBQ! This is a unique opportunity to enjoy the deep and rich flavors of fresh soy marinated crab at an affordable price.
At 77 OBBa Jjajang, the Soy Marinated Crab Special Promotion is now underway! Watch the Reels on OBBa’s Instagram and show it at the store to receive a 1+1 Soy Marinated Crab benefit. Enjoy double the delicious and special flavors of soy marinated crab!
Visit us now and don’t miss the opportunity to enjoy delicious and special promotions!
OBBa will continue to deliver a distinguished dining experience and warm hospitality to all those who love Korean cuisine in Singapore and the newly opened location in Malaysia. We are committed to leading the way in spreading Korean food culture to the world.
Come and spend valuable time with us at OBBa, a special place where the taste and culture of Korea coexist!
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